- Are you are searching for an SEO tool which lets you do keyword research?
- Do you want a tool that checks your ranking, and backlinks against your competitors’?
- Do you need a tool that can carry out an SEO audit on your website?
If your answer is yes to all 3 questions, then you should consider getting SEMrush. Read on to find out why.
Get a comprehensive overview of keywords, traffic and more
SEMrush is an analysis tool that can scrutinize your website and provide you all the crucial data to optimize your SEO strategies. To outrank others, you need to get an in-depth insight into your competitors.
SEMrush excels well in this field by showing your other websites that are ranking for very similar keywords as yours. The data is arranged so you can get an estimate of the amount of traffic your competitors are getting from their top keywords.
Another great feature of SEMrush is that it lets you key in a range of keywords which you can then track weekly. SEMrush is also smart enough to detect your preferred keywords automatically.
SEMrush can also give you suggestions to improve your ranking, based on its analysis of your competitors
Uncover advertising opportunities
One neat feature I really love about SEMrush is that it lets me see which companies are paying for advertising for specific keywords. With this info, I can then approach these advertisers directly to put their ads on my website.
While you won’t be able to secure a lot of advertisers, you can still make a decent side income running ads on your site.
I really like this feature, not only do you look at keywords to work with, but also the content aspect too. The readability score is based on the Flesch-Kincaid test of readability, so it’s an easy way to chart results. Discover which H1,H2 etc, titles, descriptors should are best to use. Look at what content your rivals are using, based around your chosen keywords.
- Semantically related words – similar topics to include in your content.
- Backlinks – target domains to try to acquire backlinks from.
- Readability – how easy it should be for users to read your content.
- Text length – how many words should be in your content.
Should you get SEMrush?
SEMrush comes in 4 different price tiers, from $99.95 to $399.95 monthly. While you can save up to $800 a year if you pay a yearly subscription (from $999.40 to $3999.40 annually), the price point for SEMrush is quite high for small businesses. Fortunately, there is a 7-day money-back guarantee for you to try out SEMrush before you commit.
SEMrush is an invaluable tool for analyzing your competitors’ performance. It has many features that it can be overwhelming for new users. If you have the time to learn, then you will find SEMrush extremely useful for your SEO needs.
Pricing shown as at April 2018, are there for the purpose of comparing. Please do check the website for current pricing and promotions.